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Support The 2014 New Jersey Auto Retailers Unite Campaign

Mar 11, 2014

The NewJersey Auto Retailers Unite campaign, a unique partnership between NJ CAR, dealerships throughout the State and The Valerie Fund will run from June 1, 2014 through September 30, 2014, but we are already signing up participating dealerships. This ambitious campaign aims to raise money and awareness for the work done by The Valerie Fund on behalf of New Jersey children with cancer and blood disorders and their families. The campaign will also raise awareness about the important role new car dealers play in the economic and charitable life of New Jersey.

BREAKING NEWS! Comcast, Verizon and CBS Television have all approved the Public Service Announcement we recorded with New Jersey legend Frankie Valli and several Valerie Fund children. They will begin running the PSA, which refers viewers to the campaign website, as the launch date approaches. Also, Bank of America has committed to a $50,000 contribution.

If all New Jersey dealerships get behind this campaign, it will not only benefit thousands of NewJersey children, but can have a monumental public image impact that benefits the entire industry.The Coalition asks every NJ CAR dealer member to support this ambitious NewJersey Auto Retailers Unite campaign. We can raise an incredible amount of money for The Valerie Fund and show how the auto retail industry is a tremendous force for good in every NewJersey community by working together.If you have any questions about the costs or responsibilities associated with the Program or the value that participating dealers will receive when they become part of the Program, please contact BunnyFlanders of The Valerie Fund at 973.761.0422 ([email protected]) or Brian Hughes at 609.883.5056, Ext. 315 ([email protected]).Please return the Dealership Sponsorship Commitment Form, included in the informational packet sent to you a few weeks ago (along with payment information), as soon as possible.